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OSBC Report CBS Interactive, open source, and inn

17 Aug 2010

Speed of development (rapid prototyping);
Ease of access (Access to the code as well as documentation);
Expandability (Ability to contribute back to the core product);
Cost.

No, the real benefits come from flexibility, pace of innovation, etc.

Why? Why does CBS Interactive use open source? According to Steve:

Instant websites - Open source is making it easy to combine projects quickly to launch a robust, killer website.
Quickening pace of innovation - Open source allows users to build off others’ innovations which shortens development cycles.

Steve went on to describe three projects that it has moved to open source. It turns out that the company’s adoption of open source has evolved over time, based on bad experiences with proprietary software (and its vendors). CBS Interactive replaced and revamped its content management system with open source. It runs its David Letterman site on open source. And so on.

As Steve noted, the pace of adoption of open source is only going to increase, with two particular things of interest:

commentary (Credit:
Matt Asay)

I’ve known Steve Pearson for a year or two, and have always been blown away by how aggressive his company, CBS Interactive, has been with adopting open source. MySQL, Linux, Spring, Lucene, etc. etc. The list of open-source projects that CBS Interactive deploys is long.

Steve was very clear that open source is delivering benefits that proprietary software simply cannot match. It’s not a question of mere cost. That was actually the last benefit Steve suggested - an afterthought.

Scott Adams The unexpected economist

17 Aug 2010

Wednesday, in a post titled “The Credit Crunch Explained,” Adams identified an article in The New York Times as the best of the responses he received.

I started to write a comment on his blog, but as it grew longer, I decided to post it here instead. I know that Adams tracks appearances of his name on the Internet (as I do), so I’m pretty sure he’ll see this here, and probably pay more attention to it because it’s reaching a much larger audience than it would in his blog comments.

It’s better if more people are working more productively, producing more of a surplus that gets reinvested in ways that expand the economy.

Earlier this month, Adams spent his own money on what he calls the Dilbert Survey of Economists, gathering the opinions of over 500 professional economists to see if they could tell us anything useful about McCain’s and Obama’s economic plans.

It’s better to have more economic activity driven by the profit motive in a free market, because in all free transactions, both parties benefit. Nothing truly good ever happens when people act against their own interests (as banks did because of the CRA).

The sob story and the sockpuppet
Leonhardt played to the reader’s emotions with a sob story about Meyer Mishkin, a shirtmaker during the Great Depression, whose grandson Frederic Mishkin was until recently a member of the Board of Governors of the Federal Reserve.

A bad situation, but not yet a catastrophe
I don’t favor any dramatic steps. This is a bad situation, but it isn’t all that bad yet. The net effect on the economy from all of these related banking and insurance problems is in the range of a trillion dollars– but that’s only about 7 percent of our gross domestic product. So this failure is pretty much like a plumber losing $3,000 in Las Vegas. It’s painful, but hardly catastrophic. He still has his job, he still has his house and
car. Maybe he needs to borrow a thousand bucks from his more prudent brother-in-law to make the next mortgage payment, and he might be eating hamburger instead of steak for a while, but he’ll be OK.

Adams’ blog is one of my favorite places on the Internet, one of only a handful of pages I try to check every day.

Here are some of the danger signs I noticed in the Leonhardt article:

An article of this type is designed to bias or predispose its readers toward a particular course of action that will be communicated to them somewhere else. By not explicitly naming its goals, this type of article avoids triggering negative reactions that might block the desired effect of the piece.

In fact, at least three major kinds of government intervention led us to this point: first, the government forced banks to make bad housing loans through the Community Reinvestment Act (the last evil legacy of an evil man, Sen. William Proxmire, D-Wis.); second, the Federal Reserve pushed interest rates too low (an attempt to fight inflation, which wasn’t entirely wrong-headed, just overdone); and third, the European Union’s monetary policies drew much of the liquidity out of U.S. markets. The effect of that latter point was more a matter of timing than causation, really, and one could reasonably say that the U.S. government could have tried to compensate, but that would just have gotten us into a pissing contest with the EU without addressing the other causes that would eventually have led to this kind of collapse anyway.

On Tuesday, Adams asked the readers of his blog (a valuable if unreliable resource) to help him find a good analysis of the potential consequences of allowing the free market to deal with the recent market meltdown.

It’s clear we need to resolve the liquidity problems, and it seems like that’s being done. Some good, profitable businesses absolutely require loans to continue operating. (In the long run, they may prefer to keep more of their own cash on hand rather than relying on short-term loans, but that has its own economic consequences.)

Other good businesses need loans to expand, and entrepreneurs need loans to start new businesses. (Personally, I missed out on an opportunity to make millions of dollars because the company I helped build from 2004 to 2008 couldn’t get funding this spring and had to shut down, so I suppose I’m hypersensitive to the needs of entrepreneurs.)

I don’t mean to oversimplify the situation, but that comparison is numerically reasonable. Macroeconomics is hugely complex because it involves many aspects of human psychology, including politics, and many objective factors, some of which can’t really be measured in practice. But at the same time, the fundamental issues of macroeconomics are very simple: how much of the population is doing productive work, how productive are they, what is the net surplus, where is it going, what are people spending money on, where are they investing?

I like his blog because Adams is both funny and smart. He understands that he can exert a certain amount of public influence, but unlike most celebrities, he’s smart enough to recognize his own limits. He’s also smart enough to expand those limits by gathering data and studying the opinions of others.

But as long as the economy as a whole can be manipulated by bureaucrats and self-interested businessmen, we’re going to have periodic breakdowns like this current one, and that’s what we need to stop.

There will always be people making bad decisions; one of the great advantages of the free market is that these bad decisions usually have only local effects.

On the other hand, the government’s failure to assist the credit market after 1929, natural factors such as drought, and the actions of various large companies and foreign governments all played a role. Leonhardt could have mentioned these other factors at least briefly, as I just did, but he didn’t– because his purpose was not to inform or to help his readers to reach a logical conclusion. He was seeking an emotional response.

None of these influences is completely partisan, though the Democratic Party supported the CRA more than the Republicans did (largely a cynical effort to make Republicans look cruel and heartless for not wanting poor people to have houses of their own). The policies of the Fed were maintained by both Republican and Democratic administrations, and were certainly worst under the current Bush administration. The EU’s motivations were more nationalistic than a matter of political ideology.

With the government out of the picture we’ll also avoid the other key factor contributing to the current mess: the fact that ALL the major banks were operating under the same policies, so the collapse hit all of them at the same time. Less central control means more frequent problems with individual businesses, but fewer problems that affect the whole economy.

How to use the hammer
Now, we got into this mess because of government intervention in the economy, but that doesn’t necessarily mean that more intervention is a bad thing. Intervention is usually like using a hammer to repair an engine, but even jet-engine mechanics keep hammers in their toolboxes. They just use them very carefully and delicately.

Unfortunately, as long as the government has the Constitutional authority to meddle in the economy, there will always be politicians wielding political sticks and economic carrots. We need a Constitutional amendment that enforces a separation of economy and state just as we currently separate church and state. This would abolish the Federal Reserve and end the government’s power to force or entice people to accept short-term harm in pursuit of illusory long-term benefits.

Leonhardt used Meyer Mishkin as a sockpuppet for two emotional arguments, opening the article with the assertion that it’s wrong to want to punish the “rich scoundrels” of Wall Street, and in closing, that it’s also wrong to do nothing.

So what Adams needs to learn is that when someone presents only some of the facts, he should assume the writer is avoiding conflicting facts in order to mislead his readers.

Unfortunately, that piece by David Leonhardt was really very bad, and it seems to me that if Adams is going to become as useful to his species as he would like to be, he needs to learn how to recognize bad arguments like this one.

Leonhardt said something has to be done, but he didn’t say what. Of course, if we must act, but we can’t punish anyone, about the only thing that’s left is to reward someone.

They couldn’t, really–ask 10 economists to count their own fingers and you’re likely to get 11 different answers–but this in itself is good information, because it teaches us that economics is not yet a real science.

It’s better if fewer people are doing non-productive work, which describes most government jobs (that is, both government employees and people who are privately employed for governmental reasons like tax accounting).

There are still good reasons for government oversight of economic activity. We need the power of government to define common terms in law, certain common standards such as those for workplace safety and environmental protection, enforce contracts, punish fraud, and provide a sort of insurance policy of last resort for people who acted fairly, honestly, and reasonably but still ended up on the wrong side of long odds.

What can we do about the situation now? I can’t suggest any particular immediate response because I don’t have enough information. In principle, it should be possible for the Federal Reserve and the Treasury to figure out how the economy ought to be operating right now, and apply some careful taps with their big hammers to nudge the economy back on course. But exactly where to tap is way beyond me.

Leonhardt claimed that the Great Depression came about because the government did not respond properly to the stock-market crash of 1929, but the simple fact is that the government DID act, and the government’s actions are what made that depression “great.” Older readers at least have probable heard of the principal governmental overreaction: the 1930 Smoot-Hawley Tariff Act, which interfered with international trade to the detriment of the U.S. economy.

We also need to restore consumer confidence, because when people stop spending money, businesses make less money, which means they have less money to invest in themselves and banks are less willing to loan them more.

For most of these issues it’s pretty easy to see which direction is good.

Scott Adams, creator of Dilbert, is best known for his sense of humor. He seems to be developing a sense of social responsibility, too.

Gates outacts Seinfeld in ‘Back to the Future’

17 Aug 2010

It somehow turned the Burger King regal icon into the most fabulously eerie presence since that greasy-haired man in a beige overcoat who stood on your street corner every day when you were little. On the other hand, it did not succeed with its Man Laws for Miller Lite, nor have its campaigns managed to regain credibility for Volkswagen.

(Credit: CC bdjsb7)

There is a certain irony for some that the same rational beings who ultimately crushed that campaign underfoot like a paper coffee cup in 1996, are now actually appearing in the new Microsoft ad wiggling their bottom like a tipsy Chief Executive at a Christmas Party.

Naturally, those in the techie bubble think the work is aimed at them. However, it is really aimed at everyone out there whose warm feelings about Microsoft are only challenged by their warm feelings towards holding their breath till they suffocate.

Which is why Crispin Porter and Bogusky, the agency responsible for the otherworldly new Microsoft TV spot featuring the clowning Bill Gates and Jerry Seinfeld, is already happy.

The first aim of any Crispin campaign is to get people talking about the ad. So it seems to be a success.
The only real question is whether people outside of the tech world will be talking about it.

I blundered upon this spot while catching a glimpse of the NFL game on Thursday night and what struck me was not that Bill Gates was a ham-fisted Hamlet, but that Jerry Seinfeld has lost much of the absurd energy that endeared him to so many.

One can only imagine where Apple might be going today if Microsoft had persevered in creating strong emotional links with its consumers.
Where might this new Microsoft work go tomorrow? Crispin has a glorious track record of hitting and missing with its work.

The next spot features Bill and Jerry trying to buy Apple Puree from the Soup Nazi. Although, at the time of writing, I am not sure to what extent Mr. Seinfeld and Mr. Gates will be expressing their affection for each other as they wait in line.

Microsoft wants to believe that power can have a heart. Which is touching for the company, as that is a concept another agency, Wieden and Kennedy, gave Microsoft with its “Where do you want to go today?” campaign.

It was as if Mr. Gates relished the thought of rectifying some of his own miscalculations of the past, while Mr. Seinfeld simply sleepwalked a little like John Cleese through the post-Fish Called Wanda part of his career.

The agency is well known, and it is unclear whether Karl Rove pointed them in this direction, for taking the apparent weakness of a brand and turning it into its strength.
So you take the supposedly cold, heartless bloke in the glasses from the Apple spots and you make him a bottom-wiggling Hardy to Jerry Seinfeld’s Laurel.

Some people love it. Some people hate it.

How a kids video start-up stays afloat

16 Aug 2010

So, earlier this month, at two in the morning, he wrote a long explanatory note to Totlol’s users that ended with, “I’m closing Totlol down. Life goes on.” Then he went to sleep.

When he began building Totlol in 2008, YouTube had just released an upgrade that allowed independent developers to use YouTube as a platform. So, Ilan developed Totlol as an application in which users can create profiles, manage their favorites, and do specific searches.

The solution he’s temporarily come up with is to separate content from advertising. Now, when going to Totlol’s home page, users see an advertiser-supported catalog of videos but cannot view any content until they register. Once logged in, though, the ads disappear.

Totlol developer Ron Ilan had enough.

Once launched, Totlol steadily grew; it went from Ilan’s few bookmarks to more than 15,000 clips submitted by hundreds of parents. Since then, Totlol has received tons of press, was an official honoree in the 2009 Webby Awards, was named in the Top 100 Undiscovered Web Sites in 2008 by PC Magazine, and even has an
iPhone application.

Totlol offers a collection of community-vetted, kid-safe YouTube videos.

(Credit:
Totlol)

A YouTube video plays via Totlol.

Parents and fans wrote Ilan imploring him to find some solution to keep Totlol from closing. He’s found one for now but says he doesn’t know how long it will last.

Ilan conceived of Totlol while digging through YouTube looking for videos that were appropriate for his young son. As he built up a list of bookmarks with suitable clips, he thought other parents were probably doing the same.

However, this isn’t an ideal situation for Ilan. “This setup is not something I’m proud of,” he wrote on Totlol, “and certainly not what I intended Totlol to be.”

“I woke up to hundreds of messages,” he says. While Ilan was asleep, TechCrunch wrote a short post about the closing of Totlol and “they stirred things up,” says Ilan.

Ilan will try this model for a few months to see if it works. If not, he may ask members to either donate or pay a fee and hope other ideas will pop up so he can avoid closing Totlol down. As Ilan said in the note he wrote at two in the morning, “I just can’t support and develop it all by myself anymore.”

When using YouTube as a platform, there are various restrictions that state it cannot be combined with any sort of marketing or advertising. Obviously, this makes it difficult to create revenue to hire staff. “The Web site doesn’t run itself,” Ilan says, “it needs some minimum care.” After the outcry at his decision to shut Totlol down, he began to look for other ways to make the site work.

“The site has its niche,” he says, “and has its love.” While the audience is modest, it’s attached. The problem is, like so many other Internet start-ups, Ilan cannot find a way to monetize Totlol.

It had been just over a year since he launched his site of community-vetted YouTube videos–where kids can watch Elmo, cutesy animal videos, or “Big Comfy Couch” without the accidental off-color search mishap. And, despite its popularity, he couldn’t find a way to make it sustainable or survivable without adverse impacts.

(Credit:
Totlol)

Guy in a mouse suit wins Super Bowl (ad, that is)

15 Aug 2010

Doritos parent company Frito-Lay has been a proponent of the user-generated TV ad for some time now. Last year, it kicked off its “Crash the Super Bowl” advertising campaign, in which ordinary people (OK, ordinary people with nice cameras and video-editing skills) created ads for the cheesy chips and submitted them to the company, where they were promptly posted on YouTube.

For Super Bowl XLII, in which many of the game’s high-profile ads turned out to be disappointing or downright stupid (at least in my opinion–but the Budweiser ads were pretty good this year), the second annual “Crash the Super Bowl” ad from Doritos took the cake, er, tortilla chip. “Mouse Trap” was actually one of 2007’s finalists, but many viewers, myself included, hadn’t seen it yet.

Doritos also jumped into unconventional advertising when it became the “sponsor” of Stephen Colbert’s tragically short-lived presidential campaign; the comedian-turned-politician proceeded to constantly and conspicuously munch on Doritos throughout the course of his Comedy Central show.

P.S.: Eat it, Pats!

MySpace Music Why limit it to majors

14 Aug 2010

But there was always a major gap: if we wanted to sell downloads, CDs, or anything else, we had to guide fans to another site or service, such as our own home page with a PayPal account or CDBaby.

Today, MySpace announced a deal with three of the four majors (EMI is sitting out for now) to offer DRM-free MP3 downloads, ringtones, and merchandise through the artist pages on MySpace. This is long overdue: the music industry needs to go where their fans already are, and with 30 million people regularly listening to music on the site, it’s a mystery why the labels haven’t tried to reach these folks before now.

A truly killer MySpace music service would let users buy downloads and merchandise from any act on the site.

So I’m not sure that MySpace Music will be a game-changer. Fans of big bands already know where to buy merchandise–the band’s Web site, or Amazon’s CD section, or iTunes, or their local retail store. Sure, big fans who count major-label acts among their “friends” might now stay within MySpace to buy new songs from these bands, and some MySpace users might discover (and buy music from) new acts via friends of friends. But a lot of fans don’t know (or care much about) the difference between major and independent artists, and might wonder why only some acts make their wares available for purchase. The inconsistency will be confusing, and drive users back to the traditional music-buying sites (or free file-trading services, which aren’t going away).

MySpace is essential for independent artists. Every band I’ve played with in the last five years has had a MySpace page, and it completely changed how we did things compared with the pre-Internet days. Getting gigs, maintaining mailing lists, fliering–all of those formerly labor-intensive tasks could be accomplished by sitting in front of a computer. One group I played with got 90 percent of our gigs through other bands on our friends list. Another had a couple dozen teenage fans who’d come to every all-ages show when they read about it on our MySpace page. (We were all in our late 30s and 40s and had no idea that ska would appeal to that demographic.)

But major label acts are a small part of the MySpace experience. The only reason you ask The Police or Death Cab to be your “friend” is to show off your impeccable taste to your real friends, the individuals and small-time artists who you’re actually connected with. These are the folks who leave individualized comments on your page and send you instant messages, and their gigs appear right alongside Radiohead’s on your home page. MySpace is the ultimate long tail site for musicians, where bar bands and small-town heroes can appear in the same context as the biggest bands in the world.

The real game-changer comes when MySpace offers a full e-commerce store–downloads, CD sales, the works–to every artist with a musician’s page on the site. That way, users would never have to leave the site to buy any music they heard on the site. The challenge would be building the infrastructure, but once things like billing and provisioning downloads are in place for the majors, it might not be much harder to set up a CDBaby-like system for everybody else.

(Credit:
MySpace)

Intel Small devices with big screens

14 Aug 2010

Intel Mobile Internet Device could connect wirelessly to a big screen.

“Imagine if digital TVs included a wireless display feature (either integrated or through an external adapter) so that a MID could easily use that large display instead of or in addition to the integrated screen of the MID,” he writes. “Intel is working on this and other similar problems…As we identify the necessary set of technologies and standards to support, we will integrate them into our next-generation mobile devices (both laptops and MIDs).”

Intel is working on technology that would allow handheld Internet devices to wirelessly use big screens.

Lortz says the success of the MID may ride on whether technologies like this come to fruition. “If we succeed, the MID may confound its detractors and become the next big thing after all.”

All technology is a problem looking for a solution (or the converse). Intel is working on technology that would mitigate one of the inherent problems with ultra-small devices: ultra-small screens. Vic Lortz, a research scientist and senior architect at Intel’s Communications Technology Lab in Hillsboro, Ore., discussed a technology that would include a wireless display feature on big-screen digital TVs allowing Mobile Internet Devices, or MIDs, to wirelessly use the display on a big screen.

Intel ships first dual-core Atom processor

14 Aug 2010

The single life for Atom is over–or at least one version. Intel said it has begun shipments of the first dual-core version of the Atom processor.

(Credit:
Tranquil PC)

Another reason is price. At $43 in 1,000-unit quantities, this makes it the least expensive dual-core Intel processor, along with the dual-core Celeron processor, also priced at $43.

Note: the price was originally stated as $40. Intel lists the price as of September 21, 2008 at $43.

Atom 330 pricing information and data sheets for customers will go live Monday, according to Intel.

It’s available as either a package with the Intel 945GC Express chipset (which includes built-in graphics) or as part of the Little Falls2 motherboard, Intel said.

Tranquil PC T7-HSG Home Server uses the dual-core Atom 330

Other specifications include a core clock speed of 1.6GHz, 1MB of level-2 cache, and support for DDR2 667MHz memory.

Tranquil PC, a U.K.-based PC supplier, has already been taking pre-orders for a home server based on the Intel Atom 330.

The power-efficient processor will be targeted at Atom-based desktops called nettops. Currently, Intel offers the single-core Atom N230 processor for this category of small desktops.

At 8 watts, the chip has a higher power envelope than single-core Atom processors. The N230 is rated at 4 watts, while Atom processors for mobile devices such as the Eee PC and Acer Aspire have a thermal envelope of 2 watts.

“This is not for Netbooks,” an Intel spokesperson cautioned.

Update on September 21 at 9:10 a.m. with pricing correction.

The chipmaker indicated at the Intel Developer Forum in August that it would be shipping the dual-core chip this month.

But caveats aside, computer makers will do with the chip as they please. And a few may venture to put the chip into a netbook or notebook design. One of the more compelling reasons would be the 8W thermal envelope–far below the standard 35W power envelope of mainstream Intel-based notebooks.

What’s driving creation of Virtual Micro Networks

07 Aug 2010

What is the information? VMNs also must be aware of traffic type. For example, voice, video, and storage traffic is extremely latency-sensitive while HTTP traffic is not. Additionally, some network traffic may contain confidential information that should be encrypted or even blocked.

I see the future but am sure glad that all I have to do is understand and write about it rather than develop or implement it.

Aside from these macro trends, there is something else going on. In connecting specific applications/services to specific users and groups, high-bandwidth data center networks are actually made up of numerous subsegments that ESG calls Virtual Micro Networks (VMNs).

Where is the information? The answer to this question used to be a physical server or storage device but application switching and server/storage virtualization makes this more dynamic and complex.

Who wants the information? VMNs can adjust for device type, network location, and the identity and role of the person on the other end of the pipe.

Yes, I know that these aren’t new issues, but a combination of massive latency-sensitive unpredictable traffic, sophisticated security threats, dynamically changing data center hardware, and network-centric applications are driving the creation of VMNs and making things a heck of a lot more complex.

What are the specific characteristics of the information? Network-based applications may be made up of numerous services that come together at the user browser. How they get there isn’t always straightforward, thus the rise of vendors like Citrix NetScaler and F5 Networks. This is also where security comes into play as certain traffic may be especially sensitive, suspicious, or susceptible.

To me, the onset and growing need for VMNs changes the data center networking market. Users will want to work with vendors who understand these requirements and can offer the whole enchilada: fast dense switches, security, application services, etc. This helps the big guys and means that little guys must partner effectively. VMNs also demand extremely flexible management tools that can help users change on a dime, automate manual tasks, and audit everything.

The VMN concept goes well beyond Virtual Local Area Networks (VLANs). Like VLANs or any other network, VMNs transport data from source to destination. But VMNs extend beyond transport to consider security, location, users, and applications. VMNs address:

My networking-savvy colleague Bob Laliberte and I just got back from Interop in New York City. While at the show, we met with a number of leading networking vendors to discuss trends in the data center. Why the data center focus? Between data center consolidation, server virtualization, Web 2.0 applications, the convergence of storage and data, and power/cooling concerns, data center networks are rapidly changing.

Wii’s success fills coffers of Japan’s richest man

04 Aug 2010

A report out from Forbes magazine indicates that the tremendous popularity of Nintendo’s
Wii video game console has filled the coffers of the company’s former chairman, Hiroshi Yamauchi and made him Japan’s richest man.

According to Reuters, Yamauchi owns 10 percent of Nintendo, which has seen its market capitalization rise to about $79 billion on the strength of the Wii’s performance.

That market cap seems likely to grow even more in the coming year as Nintendo will soon be releasing Wii Fit, an exercise game that is expected to become one of the best-selling games of all-time, according to video game analysts.

On June 10, Geek Gestalt hits the highways for Road Trip 2008. I’ll start in Orlando and visit many of the South’s most interesting destinations. Stay tuned, and be sure to keep up with what I’m doing on Twitter.

On Thursday, Reuters cited the Forbes study, and said that Yamauchi’s wealth had increased $3 billion in the last year, making his current net worth $7.8 billion. That meant he had passed real estate baron Akira Mori for the country’s top wealth slot.